BeHobby respects your privacy. This statement explains which personal data we collect when you visit or shop on this website, why we do so, who we share it with, how long we keep it and what your rights are. It complies with the EU General Data Protection Regulation (GDPR).

Last updated: 22 October 2026

1. Who is responsible?

The controller of your personal data is Pulse Management BV, trading as BeHobby, Kestersesteenweg 23, 1670 Pepingen, Belgium, company number 1041.758.125. For all privacy questions you can reach us at info@behobby.com.

2. What data we collect and why

PurposeDataLegal basis
Placing an orderName, delivery and billing address, e-mail, phone number (if given), order contents, chosen delivery and payment methodPerforming the contract (art. 6.1.b GDPR)
Customer accountName, e-mail, password (encrypted), saved addresses, order historyPerforming the contract
PaymentPayment status and transaction reference. We never see or store your full card details – these are handled by our payment partners.Performing the contract
ShippingName, address, e-mail and phone number passed to the carrier so they can deliver and notify youPerforming the contract
Invoices and accountingOrder and invoice dataLegal obligation (art. 6.1.c) – Belgian tax and accounting law
Contact, complaints and withdrawalsName, e-mail, order number, your message and any photosPerforming the contract / legitimate interest in helping you
NewsletterE-mail address and, if given, first nameYour consent (art. 6.1.a) – you can unsubscribe at any time
Website security and operationIP address, browser type, technical logsLegitimate interest (art. 6.1.f) in a safe and working shop

We do not sell your data and we do not use it for automated decision-making or profiling.

3. Who we share your data with

We only share what is needed with carefully chosen service providers, who process the data on our behalf or as independent controllers for their own service:

  • Hosting: Hostinger (website and e-mail hosting, servers in the EU)
  • Payments: Mollie B.V. (cards, Bancontact, Apple Pay, Google Pay, Klarna and other local methods) and PayPal (Europe) S.à r.l. et Cie, S.C.A.
  • Shipping: Mondial Relay / InPost, bpost, UPS, and Sendcloud (shipping-label platform)
  • Stock and order management: Bricqer (our inventory system linked to the webshop)
  • Newsletter: Mailchimp (Intuit) – only if you subscribed
  • Accounting: our accountant, for invoices and bookkeeping
  • Authorities: when the law requires it (for example the tax authorities)

Some providers (such as PayPal and Mailchimp) may process data outside the European Economic Area. In that case the transfer is protected by an adequacy decision (EU-US Data Privacy Framework) or the European Commission’s standard contractual clauses.

4. How long we keep your data

  • Orders and invoices: 10 years, as required by Belgian accounting and VAT law
  • Customer account: as long as your account exists; you can ask us to delete it at any time (invoice data is still kept for the legal period)
  • Messages, complaints and withdrawals: up to 2 years after the matter is closed
  • Newsletter: until you unsubscribe
  • Technical logs: a few weeks at most

5. Cookies

We use only the cookies needed to run the shop: to keep your shopping cart, keep you logged in, remember your choices at checkout, protect the site against abuse and handle payments securely. These functional cookies do not require your consent.

Our payment and shipping partners may place their own functional cookies when you use their services (for example the payment page or the pickup-point map).

We do not use advertising or tracking cookies. If we ever add analytics or marketing cookies, we will ask for your consent first and update this statement.

6. Your rights

You have the right to:

  • access the personal data we hold about you
  • have incorrect data corrected
  • have your data deleted, unless we must keep it by law
  • restrict or object to certain processing
  • receive your data in a common format (data portability)
  • withdraw your consent at any time (for example for the newsletter), without affecting earlier processing

Send your request to info@behobby.com. We answer within one month. We may ask you to confirm your identity first.

Not satisfied with how we handle your data? You can file a complaint with the Belgian Data Protection Authority: Gegevensbeschermingsautoriteit / Autorité de protection des données, Drukpersstraat 35, 1000 Brussels – www.dataprotectionauthority.be.

7. Security

Our website uses an encrypted connection (HTTPS). Passwords are stored encrypted and access to your data is limited to what is needed to process your order. Payments are handled entirely by certified payment providers.

8. Changes

We may update this privacy statement when our services or the law change. The date at the top shows the latest version.